This is the best food mascot I've ever seen.

The logo on his superhero outfit is the katakana "chi."

It was delicious.

Update: My student informed me that, "The mascot's name is "チーズ星人(chiizu seijin)". He is an alien who comes from the planet 'Cheese'. He has a duty to put some cheese into the Cup Noodles to make it delicious." Check it out on Youtube.